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SEM

Using BuzzSumo Makes Me Look Smart, Helps Me Find Smart People

BuzzSumo lets you do two big things quickly and well. Find out what’s popular and who is important and relevant on any topic. You can search with BuzzSumo to find out what are the most popular posts for any given keyword or even for a domain name, across the major social networks. Figure out which […]

The No-Nonsense Guide to ROI in Social Media

Stop what you’re doing. Set aside 10 decent minutes. Then read this link. You’ll come out the other understanding ROI, funnels, conversions, and how to use social media. Honest. It’s that good. The No-Nonsense Guide to ROI in Social Media.

Paid Search Marketing Primer

Many nonprofits and small businesses ignore paid search marketing, because it feels too complicated, too overwhelming, and in the case of non-profits, it may seem odd to advertise for donations. But paid search can be highly targeted and very effective. Here’ are 44 resources, courtesy of Kissmetrics to help you get started. Learn Paid Search Marketing […]

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About us

  • Isaac Shalev President

    Isaac combines technical, product and digital marketing knowledge with a keen sense of how people and organizations relate to technology and change.

  • Brittany Schwartz Associate Consultant

    Brittany leads the Advancement Services practice area, rebuilding fundraising functions from database and process to people and policy.

  • Brad Sugar Associate Consultant

    Brad is an experienced nonprofit leader and major and principal gift fundraiser. He holds an MBA from Kellogg and leads the Cryptocurrency Advising practice at Sage70.

Contact
  •    (877) 500-2840
  • 1114 Oldham Forest Xing
    Cary, NC
    27513
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